Michele Lasky

Co-Founder/Event Producer/Program Manager/Eagle Eye

Michele’s signature attention to detail and expert follow-through are just some of the reasons top corporations have relied on her to handle their event marketing and sponsorship initiatives. As a producer for Clear Channel Entertainment/SFX Sports Group Events Division and Sports Etcetera, she has represented a broad portfolio of clients including Genuity, Merrill Lynch, EDS, Okidata, Unilever, Sporting News, American Century and Ericsson at the Masters, Final Four, Super Bowl, U.S. Open Golf and Tennis, charitable fund-raisers, and the like.

Having orchestrated numerous corporate event productions and hospitality initiatives, Michele is considered by her clients to be an invaluable member of the team. Since 2004, she worked with the NCAA to produce several high-profile televised and non-televised events including their premier annual event, the NCAA Honors Celebration. This awards presentation and dinner for 1500+ guests, has allowed Michele to work with such distinguished recipients such as Madeleine Albright, John Glenn, Robert Kraft and Paul Tagliabue, to name a few. In addition over the past six years, Michele executively produced the NCAA Men’s Final Four Salute Presentation, an exclusive event for Men’s Basketball insiders, hosted by Jim Nantz, which salutes the Final Four teams and coaches in a theatre setting, followed by a grand post-reception.

More recently, Michele has worked with Wyndham Vacation Ownership to coordinate a 5-day sales incentive program during the Wyndham Championship (also managed by Company 20), together with dinners, on-course hospitality and a golf outing. And as if she’s not busy enough, she has secured entertainment’s most sought-after personalities and developed, produced and managed charity fund-raisers and clinics for Donovan McNabb, David Ortiz and Kerry Wood helping to raise over $2.5M for various athlete causes.

Michele holds a B.S. degree in Marketing from Trenton State College and a special place in her heart for the Jets.

Making the Jersey Shore proud, Michele’s originally from Tom’s River and now lives in Weehawken with her husband, Chris; daughter, Morgan Sophia (Is it wrong for us to hope for her to grow and be a Mini-Me Michele?); and Wheaten Terrier, Yogi.